PRIVACY POLICY

1. Who We Are

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This Privacy Policy explains how The Nail Form ("we," "us," "our") collects, uses, stores, and protects your personal information when you visit our website or buy from us. By using our website, you agree to the practices described here.

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2. What Information We Collect

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We collect different types of information depending on how you interact with us:

Information you give us directly:

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• Name, email address, phone number, and shipping/billing address when you place an order or create an account.

• Payment details at checkout (processed securely by our payment providers — we don't store your card details).

• Any messages or photos you send us through customer support or return requests.

• Your email address if you sign up for our mailing list.

• Any reviews or comments you post on our website.

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Information collected automatically:

• Your IP address, browser type, device type, and operating system.

• Pages you visit, how long you spend on them, and how you found us.

• Cookies and similar tracking data (see Section 7 below).

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3. How We Use Your Information

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We use your information to:

• Process and deliver your orders.

• Communicate with you about your orders, returns, and customer support enquiries.

• Send you marketing emails if you've opted in (you can unsubscribe anytime).

• Improve our website, products, and customer experience.

• Detect and prevent fraud.

• Comply with legal obligations.

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We'll never sell your personal information to anyone.

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4. Who We Share Your Information With

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We only share your information with third parties that help us run our business. We don't sell or rent your data. The third parties we work with include:

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• Stripe, PayPal, and Afterpay/Klarna — our payment providers, which process your payments securely. Your payment details are handled directly by these providers under their own privacy policies.

• Shipping and postal carriers — to deliver your orders.

• Google Analytics — to understand how visitors use our website (data is anonymised where possible).

• Meta (Facebook Pixel) — to measure the effectiveness of our advertising and show you relevant ads on Facebook and Instagram.

• TikTok Pixel — to measure advertising performance and show you relevant ads on TikTok.

• Email marketing provider — to send you promotional emails if you've subscribed.

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We may also share your information if required by law, a court order, or to protect our legal rights.

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5. International Data Transfers

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We ship worldwide and use third-party services based in different countries, including the United States. This means your personal information may be transferred to and processed in countries outside your own. These countries may have different data protection laws. By using our website and placing an order, you consent to these transfers. We take reasonable steps to ensure your data is handled securely wherever it's processed.

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6. How We Protect Your Information

We take reasonable steps to keep your data safe, including:

• Secure, encrypted checkout through our payment providers.

• Password-protected accounts.

• Limited access to personal data within our business.

• SSL encryption across our website.

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No method of online transmission or storage is 100% secure, so we can't guarantee absolute security, but we do our best.

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7. Cookies and Tracking

Our website uses cookies and similar technologies. These are small files stored on your device that help our website work properly and let us understand how you use it.

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Cookies we use:

• Essential cookies — needed for the website to function, like keeping items in your cart and processing checkout. These can't be turned off.

• Analytics cookies (Google Analytics) — help us understand how visitors browse our site so we can improve it.

• Advertising cookies (Meta Pixel, TikTok Pixel) — track visits and actions on our site to help us measure ad performance and show you relevant ads on social media platforms.

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You can manage or disable cookies through your browser settings. Disabling certain cookies may affect how our website works for you.

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8. Your Rights

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Depending on where you live, you may have some or all of the following rights regarding your personal information:

• Access — request a copy of the data we hold about you.

• Correction — ask us to fix any inaccurate information.

• Deletion — ask us to delete your personal data (subject to legal requirements).

• Opt out of marketing — unsubscribe from promotional emails at any time.

• Withdraw consent — where we rely on your consent, you can withdraw it at any time.

• Data portability — request your data in a portable format.

• Object to processing — object to how we use your data in certain circumstances.

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To exercise any of these rights, contact us using the details in Section 12 below. We'll respond within 30 days.

For EU/UK residents: You have rights under the General Data Protection Regulation (GDPR). If you believe we've mishandled your data, you have the right to lodge a complaint with your local data protection authority.

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For Australian residents: You have rights under the Australian Privacy Act. If you're unhappy with how we've handled your data, you can contact the Office of the Australian Information Commissioner (OAIC).

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9. Data Retention

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We keep your personal information for as long as needed to fulfil the purposes described in this policy, including:

• Order and transaction records are kept for at least 7 years for tax and legal purposes.

• Account data is kept for as long as your account is active.

• Marketing data is kept until you unsubscribe.

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If you request deletion of your data, we'll delete or anonymise it unless we're legally required to keep it.

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10. Children's Privacy

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Our website is not directed at children under 18. We don't knowingly collect personal information from anyone under 18 without parental consent. If you believe a child has provided us with their data, contact us and we'll delete it.

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11. Changes to This Policy

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We can update this Privacy Policy at any time. Changes take effect as soon as they're posted on our website, and the "Last updated" date at the top will be revised. If we make significant changes, we'll try to notify you through our website or by email.

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12. Contact Us

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If you have questions about this Privacy Policy, want to exercise your data rights, or have a concern about how we handle your information, contact us at:

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The Nail Form Email: hello@thenailform.com 

We aim to get back to you within 48 hours on business days.